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Category - Insights

A Cape for all Seasons

Insights

After more than 7 years, we’ve created a name for ourselves in capes. However, you’d be remiss if you thought rain was the extent of our repertoire. Since the introduction of the inimitable Sweatshirt Cape (‘no ordinary hoodie’) way back when, we’ve been working on capes for all seasons.

Under the ‘Hood—Electric Rain Cape Demystified

Insights

One time we met a customer who’d received a Cleverhood as a gift. She was a city biker and she stopped by our booth at a Seattle show. That’s a distinctive city with a bit of a good…

Why Our Capes Are Made in Fall River?

Insights

We’re happy to report that our capes are actively used in cities all over the world. We like to think our customers appreciate our attention to detail. That’s a comprehensive approach we take with our outerwear. And it’s a big benefit of our close partnership with talented garment workers in nearby Fall River, Massachusetts.

Are You Ready for the Day Most Resembling Corduroy?

Insights

It’s the perfect season for the King’s Cloth. The days are shortening. Leaves are dying and the sun is weakening. There’s a plodding march toward the darkness of winter. Brace yourself for the rotation of the earth my…

The 9 Secrets to Fulfillment In the Electric Rain Cape Experience

Insights

Empty your mind. This is the Electric Rain Cape Experience — and its 9 hidden secrets to fulfillment. Live deeply. Allow us to enlighten you — to the Electric Houndstooth — the classic cape from the Ocean State.

There’s a Little Movie Theater Inside My Head: the Electric Rain Cape Experience

Insights

The Electric Rain Cape Experience is a testament to collaboration, creativity and craftsmanship. And we’re not talking about the Electric Houndstooth rain cape and it’s 10 special qualities. We’re referring to that talented team of Najeeb Tarazi and Michael Langan that brought this particular poncho to life.

We Can Help You Be More Rain Friendly

Insights

It’s come to our attention that rain is not everyone’s cup of tea. We understand. There’s been an ongoing propaganda campaign to besmirch rain. Since you were a kid you’ve been targeted with specific messaging designed to influence…

A Short Video: How We’re Making Quality Outerwear in New England

Insights

There’s a lot of back and forth in the creation of quality New England outerwear. It’s like ping-pong. Early concepts are designed and off to the garment maker for prototype testing. Styles are evaluated and performance is measured.…

We’re Getting a Good Feel for Philly

Insights

So we’re making our 6th trip to the Philly Bike Expo and we’re just starting to crack this nut. Our first visit to Philadelphia was during a freak Halloween snowstorm that hit the northeast. Interstate 95 was a…

Do Rain Capes Signal an Unusual Thought Process?

Insights

There’s a disproportionate number of Cleverhooders engaged in making a difference in the way things work. It may be just a coincidence but our capes seem to appeal to an extraordinary number of people with a positive rain-or-shine…